SellerForce® presents an SBA Pre-Qualified Custom Window Treatment and Smart-Home Automation Company serving premium residential and commercial customers. This 25-year-old company has built a strong name through made-to-order products, personal design support, and long-term customer relationships. Their product range includes Blinds, Shades, Shutters, Roller Shades, Screens, Draperies, Motorized Systems, and other Interior Solutions. Many products can connect with smart-home systems and respond to remote controls, phones, sunlight, weather, time of day, or household routines. The business maintains an 80% repeat-customer rate, an estimated customer lifetime value of $18,000, and customer churn of 1% or less.
SBA Financing
Our lending partners have stamped this business with a seal of approval, giving it SBA Pre-Qualification Status. This means that a Qualified Buyer can acquire this business with as little as 10% down, with the balance amortized over 10 years at highly competitive interest rates. These kinds of terms are highly attractive for business acquisitions and allow for a much quicker ROI.
Business Model
The company operates as a full-service reseller and installer of custom window treatments. Customers can visit the showroom or schedule an on-site consultation where a sales professional measures the space, reviews product choices, and prepares a quote. After approval, the team places the order, coordinates delivery, schedules installation, and handles service requests. Their average order value is $6,200, while larger residential, high-rise, and commercial projects can be much higher.
The business offers 9 major product categories through relationships with eight premier suppliers. Agreed volume pricing helps protect margins, while the custom nature of the products separates the company from mass-market retailers. The company maintains an 51.5% blended product margin and a 25% net profit margin. No single customer accounts for more than 15% of sales, reducing dependence on one buyer or project.
Digital Marketing & Traffic
New business comes from referrals, word of mouth, developer relationships, showroom traffic, SEO, social media, video, magazines, radio, and local advertising. High-rise projects create a valuable referral cycle because one completed installation can be seen by other residents in the building. Relationships with developers and residential communities also introduce the company to new property owners planning upgrades.
The showroom receives 10 to 15 walk-ins per day. About 50% schedule a measurement appointment during their visit, and roughly 60% of those appointments lead to a sale. The websites receive an average of 14 visitors per day, while the business has about 1,500 followers across Facebook, Instagram, and YouTube.
A database of 25,000 email records has been built from past customers and inquiries. A buyer could use this audience for reactivation, new product announcements, smart-home upgrades, warranty offers, and referral campaigns. Customer acquisition costs and advertising returns are not currently tracked by channel, leaving room for better reporting and spending decisions.
Operations
Daily operations follow a clear process covering incoming leads, showroom visits, appointment scheduling, on-site measurements, quotes, follow-up, order processing, installations, and customer service. The company averages four new orders per day and handles 30 inbound contacts across phone, email, and website requests.
The team includes a sales manager, three sales professionals, a customer support representative, a receptionist, a contract bookkeeper, and a dedicated installation subcontractor. Cloud-based tools support order management, accounting, and customer records. The owner works less than 25 hours per week. Their main duties include reviewing orders, checking accounting information, meeting with the sales team, and personally thanking customers. Most daily work is already handled by the team, and the remaining duties can be transferred to the sales manager, existing employees, or a new owner. The seller is willing to provide transition support post-sale.
Growth Opportunities
A buyer can grow the company through more commercial and contract work, stronger developer outreach, and added preferred-vendor relationships with luxury high-rises, condominiums, and residential communities. The company already has experience with premium projects, making this a natural area for expansion.
The 25,000 email database provides room for regular campaigns focused on repeat purchases, whole-home projects, motor replacements, smart-home upgrades, and protection plans. A written referral program and a tracked review process could turn customer satisfaction into a more consistent source of leads. Better local SEO, more project videos, influencer partnerships, and targeted television or streaming campaigns could also bring more qualified buyers into the showroom. The U.S. blinds and shades market is projected to grow at an 8.2% compound annual rate through 2030, supported by residential remodeling, energy-saving products, and wider adoption of smart-home systems.
Summary
This acquisition gives a buyer a longstanding custom window treatment company with premium products, smart-home capabilities, a trained team, a staffed showroom, and a large customer database. Their repeat purchase activity, supplier pricing, service process, and limited owner workload support continued operations, while commercial work, developer relationships, email marketing, better tracking, and protection plans provide clear paths for growth.
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