A SellerForce® offering, this eCommerce shop has spent nearly a decade attracting a loyal customer base for its unique Porcelain Products with 3D modeling and advanced mold-making designs. With different collections for home goods, lighting, drinkware, and vases, the company has shipped a whopping 400,000+ units over the past 8 years.
The Bright Angle, designed in Asheville, NC, continues to innovate in the realm of handcrafted porcelain home décor and lighting. The Bright Angle’s signature Olive Oil Dispenser is a standout piece that combines functionality with aesthetic appeal. Handcrafted from high-quality porcelain, this dispenser has been featured in Fab Fit Fun, Made Trade, Forbes, Harper’s Bizarre, Anthropology, and more. 2025 looks to be an exciting year for The Bright Angle with partnerships with some huge brands and launches onto new marketplaces.
The company has become known for combining modern designs with meticulous craftsmanship, as well as a commitment to sustainability, an important concern for a lot of the business’ environmentally minded customers. The company has an established manufacturing partner and secure supply chain. All products are made from durable and sustainable porcelain and are trademarked and sold under their brand name. Their best-selling white oil bottle is manufactured by suppliers in China, and with an Average Order Value of $88, sales among their 45 SKUs continue at a healthy pace year-round, with large spikes around the holiday gift-giving season.
While sales are mainly conducted on the company’s website, a growing 20% are now to wholesale accounts through Faire and other B2B sites. The company operates within the lucrative, high-end Tabletop and Kitchen Storage market, and their typical customer is conscious about designs and has high disposable income. The company’s Repeat Customer Rate just shot up by 16%.
The company maintains about two months’ worth of inventory, and that inventory is included in the asking price of this deal. Sales have been driven by a mix of advanced digital marketing tools, including PPC ads on Facebook and Google, social media posts on Instagram (where they maintain a whopping 12,900+ followers) and TikTok, affiliate campaigns, and email marketing to 9,300+ subscribers. These marketing tools, along with an SEO program on the website, are bringing 4,700+ unique monthly visitors to the site.
A well-established brand with a loyal customer base and robust online presence, this brand is ideally positioned to grow quickly under the guidance of a new owner, who could scale the business by moving their catalog to Amazon, Etsy, and other top eCommerce platforms, expanding the product line for upsells and cross-sells, and boosting their wholesale accounts.
CONTACT SELLER FORCE TODAY TO LEARN MORE ABOUT THIS UNIQUE INVESTMENT OPPORTUNITY.
SF437
