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SellerForce® presents a Residential and Commercial Remodeling Business that has become a go-to partner for homeowners, business owners, realtors, and property managers across a ten-city service area in the Southeast. The seller is open to discussing partial seller financing. This home improvement brand handles everything from kitchen and bathroom remodels to basement finishing, decks, flooring, painting, and whole-home renovations. In 5 years, the founder has built a base of more than 150 clients and kept churn at zero, all through referrals and repeat work.
Business Model
The business delivers full-service remodeling through eight service lines, with home maintenance and outdoor living work rounding out their core interior projects. Every job is priced on a project basis, engagements last about 6 months on average, and the largest single project to date reached $150,000. About 70% of clients return after their first project, and the average client stays with the company for 5 years. Clients pay an approval deposit before the company purchases materials, so the customer funds the job rather than the company. Their estimates and general conditions serve as the client agreement and can be assigned to a new owner. Gross margin improved from 40.3% in FY2024 to 47.6% in FY2025.
Digital Marketing & Traffic
Customer acquisition is driven by referrals and returning clients, with realtors and property managers serving as some of the best sources of new work. The company has never paid for advertising or hired a marketing agency, since the existing client base has kept the current setup busy. Their CRM holds more than 150 client records, and the website, which includes a blog, is being rebuilt with room to bring back the portfolio of past projects.
Operations
The company runs lean, with the owner as the only overhead and a roster of skilled subcontractors handling all field work. There is no payroll, subcontractors carry their own licenses and insurance, and the company holds about $2 million in liability coverage with no history of disputes or lawsuits. The company interviews, reference-checks, and tests new subcontractors on smaller jobs before adding them to the roster. The owner works around 40 hours a week covering administration, job operations, and sales, from updating the CRM each morning to checking deliveries and visiting job sites. Supplier relationships bring better material pricing with free delivery, and work stays steady year-round, with exterior jobs in the summer and interior jobs in the winter. A new owner will need about $15,000 in cash reserves, plus space for tools and a work truck.
Business Broker Takeaways
- Low-Risk Operating Model: Customer deposits cover materials before work begins, and fully subcontracted field labor means no W-2 payroll. This keeps fixed costs low and cash flow predictable.
- Strong Margins and Repeat Demand: A 7.3-point jump in gross margin in one year, zero churn, and clients who keep returning show a business built on relationships, not ad spend.
- Hands-On Transition Support: The founder is moving on to a new professional path but will stay for 3 months to train the new owner and make introductions on pending estimates. The seller is willing to include some equipment in the sale.
Growth Opportunities
Opportunities to scale are clear and low-cost. Selling home maintenance as an annual plan would give the business their first stream of recurring revenue, while a membership program for property managers would build on a client group that already sends steady work. Adding a core W-2 crew would increase capacity for more high-ticket remodels. The first real spend on paid ads and a finished website would reach homeowners well beyond the current referral network. Formal partnerships with realtors and larger companies, along with an office and a commercial sales team, could push this home improvement company toward doubling the seller’s target.
Summary
This acquisition presents a rare chance to own an established remodeling business with strong margins, a proven subcontractor network, and clients who return year after year. With a simple, repeatable job process, low capital needs, and wide-open room for marketing and recurring service plans, this business is well positioned for steady growth under new ownership.
Code Name: Home Base
SF697
