Seller Force presents an eCommerce retailer with an astounding 28 years of success. This acquisition operates within the increasingly popular outdoor recreation and RV vertical. Having more than 500 fully branded SKUs, the company primarily provides its customers with RV water filtration systems and accessories including canisters, cartridges, water pumps, fittings, mounting brackets, pressure regulating switches, and water purifying chemicals. Their product line is predominantly US-made and of the highest quality. This business boasts the best customer service available in the industry and has a high repeat customer rate to prove it. With more than 50% of customers returning to purchase again, 150+ new visitors to the site each day, and an average order value over $130, investors should see this company as a high value offering with minimal risk.
This company is currently set up on a hybrid shipping platform; 9% of products are being drop shipped while the remaining products are stocked and shipped. At the moment, a third-party fulfillment center manages the inventory and ships daily. Thanks to this lucrative hybrid model, minimal storage is required of the owner and the company is fully relocatable for the incoming buyer’s convenience.
Current ownership benefits from this business’ streamlined operations to work a maximum of 20 hours each week.More than willing to train the incoming owner, the standing owner will engage in an initial training period and is open to operating as a long-term consultant. The prospective buyer could quickly scale the existing revenue streams with a small additional investment geared towards taking advantage of SEO and Google AdWords, utilizing social media channels, employing email marketing campaigns to the existing contact list of over 1,100 subscribers and finding innovative ways to capitalize on the trends happening around tiny living and van conversions these days.
Beyond those avenues, this business would be easily scalable through Amazon’s FBA shipping, Etsy, eBay, and other similarly expanded platforms. A leader in such a specialized market, this company retains plenty of room for growing product offerings, such as brick-and-mortar operations and business to business opportunities.
With the increasing popularity of RVs, campers, tiny homes, and van conversions, this is a strong, well-established business in a marketplace that is scaling rapidly. As an acquisition with nearly three decades of experience, a high AOV, and a jaw dropping repeat customer rate, this is a compelling investment for any potential buyer with the market understanding needed to scale it.