A SellerForce® offering, this direct-to-consumer drop shipping website sells legal cannabinoids delivered to customers’ doors. According to the 2018 Farm Bill, these products are 100% legal in all 50 states. The business is entirely remote and carries no inventory. As a result, there are no physical locations, and overheads are meager.
The digital marketing strategy is primarily driven through email marketing, accounting for almost 50% of revenue. Additional methods include Google My Business, Instagram, and guerilla marketing. All traffic is achieved organically as the business does not use PPC or paid keywords and never has. The owner has begun going through the top-ranked pages on Google and optimizing them for more conversions with coupon codes and more internal links to other products.
The business is a one-person operation, yet the owner endures a light workload. His primary tasks include marketing the products via email, customer service, and manually completing orders. Monthly operations require adding new SKUs to the inventory and payment of vendors for goods and services. The owner lacks marketing expertise, presenting an enormous opportunity for an eCommerce entrepreneur with proficiency in the area.
The operation was built with scalable systems and is primed for a buyer to take over and focus on marketing. There are various scale opportunities, particularly expanding product offerings. The company has received notice from multiple manufacturers asking it to become a distributor. Furthermore, a buyer that can maximize email campaigns and SEO, either internally or by outsourcing the work to a specialist, would enjoy a quick boost in the top and bottom lines.
More than 1,000 SKUs are readily available for launch once advertising efforts have been refined. This easy-to-manage, dynamic listing is ready to be taken to the next level under new stewardship.
Contact SellerForce today to learn more about this exciting acquisition opportunity and its vast potential in the right hands.
Listing ID: SF372