A SellerForce offering, this 8-year-old eCommerce business is flourishing within the industry of tech products and accessories. Its sleek, inventive designs put them above their competitors by using high-quality materials such as aluminum over plastic and offering as much compatibility with popular tech brands (such as Apple and Android) as possible.
They have become a trusted name in the industry, and, as such, have earned excellent profit margins on multiple platforms such as Amazon and Shopify.
Their 31 SKUs market themselves on their innovative ideas and designs and are made to have as few failing points as possible to ensure that the customer won’t need to worry about easily breaking any of their purchases.
Their product line includes, but isn’t limited to, universal smartphone holders for cars, stainless steel Apple Watch bands, and USB attachments for iMacs and Thunderbolt displays.
This ensures that regardless of a customer’s brand preference in terms of devices, this company will be able to supply products that suit them. They also own several patents on products such as Slope or their Apple Watch Wall Stand, popular products made exclusively for them.
One of the factors behind their incredible growth is their active engagement with their audience. They have an active and dedicated presence on Instagram, which has earned them a remarkable 39,000+ followers.
This, along with more than 20,000+ subscribers in their email contact database, gives the brand a fantastic means of marketing new products, informing customers of deals and discounts, and broadcasting any important updates that need to be shared.
Executive Summary
Most of the business’s management is outsourced, with stock, fulfillment, and shipping handled by a third-party company. As a result, the company has an amazingly low workload consisting of just 5 hours per week needed to manage operations.
A buyer can either run the brand as it is now, which would allow for consistent profits while keeping a hands-off approach or choose to put in more time to scale the business.
Either way, the company offers fantastic flexibility, letting buyers approach management in whatever manner best suits their lifestyle.
There are several ways that this brand could be scaled quickly.
Sales would rise quickly if this enterprise opted to improve their advertising through PPC ads on Google or Facebook.
There is the additional option of strengthening their SEO program to use keywords in their product descriptions. Facebook advertisements would also help expand their customer base.
They could also expand their social media presence to additional popular platforms such as Pinterest, which, like Instagram, is a site that can be used to share images of their products.
Finally, the brand has a new, upcoming product that is both easily patentable, but also expected to be highly sought after. Releasing and marketing this product will cause a significant boost to the company’s profits.
While having some existing experience with Shopify and digital marketing is suggested, this acquisition is perfect for new entrepreneurs looking for something easy to manage with recurring revenues and high payoff. This is also a great deal, for a seasoned business person looking for their next great opportunity.
Contact Seller Force today to learn more about the terrific scale options available to this company and how to take advantage of its bright future.
Listing ID: SF 49
