A SellerForce® offering, this full-service Hair Salon in Denver has served 10,200+ clients since 2023, has a team of expert stylists, and attracts 80 new customers per month.
The salon also has a website that includes a blog, and active social media accounts, including 11,000+ followers on Instagram. A buyer could maintain the team now in place while using the website and social media campaigns to creatively scale this profitable business.
The salon operates out of a 2,000-square-foot building owned by the founder, and an additional 1,700 square feet of space is available if the new owner desires a possible expansion. The company has built up a reputation for being among the top hair stylists in the Greater Denver metro area, offering services that include haircuts, blonding, hair extensions, coloring and more.
The salon employs a team of “Wow” stylists who are known for going the extra mile to keep their customers satisfied, and it’s working. More than half of their clients (54%) return regularly for more service. The salon now averages 25 appointments per day.
With an Average Service Price of $90, their customer base keeps growing, and the salon’s demographics are strong: upper middle class and high-income, both men and women, between the ages of 25 and 60. Business remains steady throughout the year, with peaks around the holidays.
The company invests virtually nothing in advertising and does not have a PPC ad campaign budget. Instead, they have relied successfully on organic traffic from their social media accounts on Instagram, Facebook, and TikTok.
The company also has a reviews page on Yelp where they maintain a 4.7 positive rating score based on 300+ reviews and a 4.9 positive rating score on Google, where they have received 700+ reviews.
The salon had additional digital marketing tools that a new owner could take advantage of, including an email database with 10,000+ subscribers that would be ideal for a newsletter that focuses on promotions, special deals, new hires and services, etc.
The sales price includes not just all fixtures and furnishings but also a copy of the website and its social media followers. The founder is ready to provide a great lease rate on the property, and support in hiring new staff if the new owner decides to move in that direction.
This will be an easy business to scale. In addition to bringing on new stylists, the new owner could add additional skin and nail care areas to the additional 1,700 square footage of the property and start an influencer and affiliate campaign on social media.
The seller will look unfavorably upon any buyer that walks in to visit and speak with the buyer or staff. Any buyer needs to contact the broker to arrange any conversation with the seller
Contact SellerForce today to learn more about this popular salon and the digital tools that have helped make it success.
Listing ID: SF290
