eCommerce Store in the Gourmet Lollipop Niche | High Margins, Low Effort | 21K+ TikTok and 44k+ Insta Followers

Asking Price:
$75,000
Sales:
$52,085
Profit:
$40,875
Year Established:
2022
Multiplier:
1.8x

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A SellerForce® offering, this eCommerce store markets hand-poured, specialty-made Gourmet Lollipops that come in a multitude of flavors and are available in bundles and mystery packs.

This has been a part-time business for the current owner, used successfully as passive income. For a buyer, this one has the benefit of maintaining an easy-to-operate model that can be scaled quickly. The business could either be grown into something much larger or operate as a high-margin side gig for the investor.

The company’s hand-crafted lollipops are now bringing in high margins for a business that doesn’t take a lot of financial investment or time to operate. With a competitive $31 Average Order Value, the company’s Repeat Customer Rate shot up to 33.8% in the past year as customers keep coming back for more.

This eCommerce business operates through its Shopify website and has successfully used social media to build brand recognition. With 44,000+ followers on Instagram and 21,000+ on TikTok (where the company posts videos showing how the lollipops are made), the company has been able to boost engagement with its customers and drive sales higher as a result.

This social media campaign has brought 10,300+ unique monthly visitors to its website. Sales have also been driven through the company’s email newsletters, and the brand has gotten a major boost from being profiled on Buzzfeed and The Food Network channel, putting their SKUs before millions of viewers.

Like most candy verticals, the Global Lollipop industry is a profitable one, worth $6.8 billion in 2023 and projected to grow by 4.2% through 2030. This company has grown not just because of the quality of its products, but also by creating multiple revenue streams. That includes a digital video and Step-By-Step PDF that customers can purchase and download teaching them how to make these lollipops at home.

This is an easy business to scale, in multiple ways. Products are now shipped across the U.S. and Canada, and the company could do an international expansion, a simple task if they open an Amazon store and use that platform’s overseas sites to connect with a global audience.

Targeting B2B orders is another major opportunity. The company could build connections with candy retailers across the country, or to doctors’ offices that stock plenty of lollipops for its patients.

Contact SellerForce today to learn more about the sweet taste of this unique niche company.

 

Listing ID: SF338

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