High Growth eCommerce Brand in the Outdoor Cycling Parts Vertical – 100% Amazon FBA – 4.8 Amazon Feedback Rating – Strong Social Media Presence

Asking Price:
$95,000
Sales:
$192,223
Profit:
$29,326
Year Established:
2017
Multiplier:
3.2x

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A SellerForce offering, this unique and exceptionally profitable business holds #48 in the Best-Selling Ranking for Amazon in the Sports & Outdoors Category. Residing within the highly accessible Private-Label Cycling Parts Market, this brand ships and sells 36 unique, private-label premium inner tubes across the United States. Cyclists are passionate about performance, and this retailer has established a strong reputation with its customer base by providing unparalleled quality and dependability.

Sporting 15.25% net margins and efficient inventory turnover,  this business has generated an impressive return on working capital for the past 5 years. Despite the surge of COVID-19 last year, this company managed to maintain success in its niche market due to their premium quality amidst a sea of wholesalers selling products of inferior quality on Amazon.

Earning an AOV of $23.19 and presenting 36 sought after, luxury SKUs, this brand exhibits the strength to become a fortified leader within its sector. Less than 10 hours per week are spent managing the business, with daily duties including bookkeeping and accounting, customer service, restocking inventory, and researching new potential products.

Prepped and primed for immediate scale, this company could extend their line of in-demand SKUs to include other consumable cycling products like bike chains or sprockets

Gearing up into a heavier social media strategy would also prove an effective scaling method, tapping into their already 14,000+ strong Instagram following. In addition, expanding PPC ad spend on all platforms would increase traffic. Crossing over to other apps like Facebook and Tik Tok would not only broaden their audience, but also give them favorable notoriety.

As inventory of existing SKUs coupled with proven advertising campaigns positions this cycling retailer at the front of the pack, ready to take of to new heights.

As a prospective buyer, you would be acquiring a brand entrenched in market exclusivity and ripe for maturation. They’ve proven their profitability in a single category within an expanding niche, and opportunities to grow this brand are limitless.

 

 

 

Listing Number: SF42

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