Seller Force offering is a digital software retailer whose products enhance the performance of popular video game platforms and provide customers with a new perspective on traditional gaming. In just two years the current owner has established a solid foundation for the business as well as a strong customer base garnered from their digital marketing campaigns, PPC, Discord channel, and YouTube. With a proprietary product key delivery system in place their customers enjoy a seamless shopping experience right on the website, eliminating delays in delivery and lost emails caused by traditional email delivery systems. With proprietary back-end systems in place, the owner is afforded many business automation tools that allow him to focus on customer engagement and marketing.
The company has a multi-pronged marketing approach. This business markets using Google ads, SEO marketing, YouTube sponsorships and advertisements, and influencer partnerships. An agency manages PPC and SEO maintenance for the company. Around 20% of customer purchases stem from PPC. Multiple microinfluencers request partnerships each week. The microinfluencer is sent a free key and they create and upload a video, sponsored by the company, showcasing the product. The company averages 5.0x ROAS on its ad spend.
Even though the video gaming niche is highly saturated, This company stands out with a strong repeat customer base and an engaged audience. Focusing on innovation, creativity, and organic growth, the company is a strategic brand with many opportunities to annihilate the competition. A new owner would benefit from a low workload of 20 hours per week, no physical inventory, and no employees. Day to day operations include managing completion of assignments, evaluating revenue, maintaining contact with the suppliers, checking inventory, and conducting business calls. Several third-party contractors are used allowing this business to normally run smoothly and calmly.
With 18,000 purchases in the past two years alone, This company is poised for exponential growth through expansion into alternative video games, developing new mods for the existing catalog, introducing new product tiers, offering a subscription model, and increasing its social media presence. A motivated new owner is just what this business needs to take it to the next level.
Listing ID: SF 51